google PPC

More Traffic! More Leads! More Sales!

Get ready for a boom in business with more traffic, more leads and more sales. All this at a lower Cost Per Acquisition! By utilizing all Ad channels effectively we will deliver a better Return on Ad Spend (RoAS) than you have ever seen before as we can understand the dilemmas that everyone will face and can help you make the right decisions, not only from a search engine marketing point of view but also from an outsider’s point of view.

Search Advertising

Search advertising is one of the most crucial channels of PPC advertising. We use different terms for it - Paid Search, SEM, and PPC, etc.

Display Advertising:

Display advertising is an important PPC advertising strategy that gives digital marketers immense power in the form of phenomenal reach.

Social Media Advertising:

With higher reach and engagement than Display and lower CPCs than Search, Social Advertising is a powerful tool

Remarketing:

Remarketing is a smart advertising technique a good PPC agency will recommend you which will let you show ads to users who have visited your website earlier.

Google Shopping Ad’s

Google Shopping Ads are essential for online retail marketing business. Create Campaigns and sell your products to online customers.

Mobile Advertising

Mobile advertising has grown exponentially over the past few years with increase in smartphone penetration and data connectivity.

BENEFITS OF PPC

Small initial
investment

There is no fee to set up account and you pay only when clicks on your ad.

Set your
own budget

Plan your budget as per sales goal, this helps from going over budget.

Strengthens
company’s brand

There can be no better form of communication other than internet and is the best means through which a company can benefit with PPC.

Instant
gratification

There is instant result with PPC as only those interested will click on the ad.

Real-time
"Trackability"

We make sure the PPC campaign stays effective by tracking the keywords, which ads brings in traffic and has highest conversion rate, and required changes can be made immediately.

National
exposure

Since Google and yahoo reach the majority of internet users, having a PPC ad on these will ensure that your site is getting out there

Increase
local visibility

Even if your clientele is exclusively local, PPC can be very effective if we keep in mind the what the site traffic is based on.

Honest-to-goodness marketing

Either you are new in the market or just want people to know who you are PPC serves all this purpose , as PPC ads are posted at the top and right side of search engine results page which very easily draws one’s attention.

OUR PROCESS

Process-driven agency

We’re a dedicated process-driven PPC Agency that strictly focuses to deliver best results. Our amalgam of rich experience, expertise and approach stand us apart to bring out your brand’s highest conversion rate.

PPC Management and Campaign Planning

Simply leave your accounts entirely in secured hands. We take care of everything right from campaign planning to keyword research, account creation, bid strategy & management, traffic/conversion tracking, creating ad copies and more.

Create compelling ads

In today’s competitive marketplace, no matter how much money you spend; the first impression of your brand is the Ad text copy. Our expert team composes compelling ads and landing environment to make your campaign effective.

Optimize your ROI

We plan, analyze and then, execute actionable plans to optimize the rate of “return on investments” for paid searches on Google, Bing or Yahoo.

Reach out niche audience

To deliver profitable results and maximum brand exposure, we strategically leverage not only Google AdWords but, the Bing and Yahoo Search Alliances along with other major PPC networks.

FAQ

Search Engine Advertising or SEM offers businesses the opportunity to appear in the sponsored listings of a search results page. You should pay for it because it allows your business to appear right at the top and grab the searcher’s attention. Search Engine advertising offers two excellent benefits - it only charges you per click {or lead} ensuring that you pay only for an interested audience and it is easily measurable in terms of performance.

You should be able to see an impact in traffic from SEM fairly quickly. However, seeing an impact in terms of sales and revenue will take trial and error. It takes time to research for keywords, build a quality score and may need iterations in terms of copy and landing pages. It will take approximately 2-3 months to see results from a PPC campaign.

It is advisable to bid on your own brand name because it helps capture high-quality leads that are close to converting. Branded terms are cheaper than non-brand keywords, you can control your messaging, and it helps you grab attention on your SERPs. The best part? It protects you from competitors trying to cache in on your brand.

Success in PPC depends on the organisation and its objectives. These could be increased traffic, higher engagement, increased leads, sales, or conversions. Some KPIs used to measure success in a PPC campaign include Clicks, Cost-per-click, Click through rate, Quality score, Cost per acquisition, ad position and Conversion rate are also indicators of the success of your campaign.